62 Comments

Two take aways that continue to resonate within me: ' You are only as good as your legacy' and 'When your guys are winning, you are winning too!'. These are the words of someone who has taken time to process his thoughts! Asa is real, a deep thinker and above all, a formidable strategist!!

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this is actually the best interview yet. asa gave a lot of gems in this

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This is deadass a 4 years course in the Uni.

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This was worth the time, Asa has done well for himself, straight up guy.. and about CB's humility, "he got to the video shoot for Blow My Mind before Davido" that's mutual respect.. I hope this relationship last. Great piece!

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Damn. The last words. Remember that time when we dey go grammy when we dey sit down for rca office. God no go let us brag with past glory

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From Abbey Simply. I respect ASA , I made sure I read all the lines without missing a word. People like ASA and Davido mindset can take Afrobeats to the next level, they understand the game way more than they thought. I dove my hat for you

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This was a good long read. Asa really has the right mindset and I hope to see them win

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I can't count how many times I changed positions while reading this, but I had to make sure I read every line of course because it's Asa! Beautiful interview. Very insightful. Well done Joey!❤️

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Same here man. Well done Joey

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Sincerely speaking I’ve been blessed with new knowledge from this piece. I’d like to sit with Asa at a table and just talk about music for the whole day. Thank You for this

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Gosh, this was really an eye opener. The Nigerian music industry really needs to work together. Earlier I had the mindset that the rivalry between davido, wizkid & burna is what drives them to the public eye always and a healthy rivalry is key in this business but after reading every detail in this interview it made me understand we all need to work together for a common goal and put out afrobeats out there at all costs at least the Music Industry isn't entirely controlled by the government of Nigeria so this is the best way to keep putting out our country out there and attract the whole world to it. I really hope I can meet someone and learn a lot and profer solutions for the Nigerian afrobeats

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I would forever cherish the industry trade secrets revealed in this interview. The Gospel industry in Nigeria has a lot of work to be done

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Sat up and read this at 1am in the morning. Joey and Asa went ten notches up on my respect list.

Great work,

Great talent.

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Joey, this is my first time of bumping into your post and I must say I’m well pleased with the interview.

Asa is on another level, to be very honest. Dude needs to teach about strategy and entrepreneurial business! No wonder Davido is moving up and up.

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Very Insightful.

First time reading an article about Asa Asika with detailed information from his voice.

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Collaboration over competition!!! This is a must read for Artistes and Managers in Nigeria even Africa

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I'm feeling pumped from this write up! Too much to learn! Thank u Joey! BeatsByMaxxie is so grateful!

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